The Infamous Red Heart Brand
Comme des Garcons Play is the youth line of the Comme des Garcons concept brand, founded by Japanese designer Rei Kawakubo.
A distinctive feature of the wardrobe items produced by this brand was asymmetry, the predominance of fabrics of unusual colors and cut and the complete absence of gender in the corresponding collections, which completely contradicted the high fashion standards.
The brand is most recognizable for the red heart logo that took the world by storm! Here is the selection of some of this season’s favorite picks:
The popularity of the line was added by the collaboration with Converse. The brands did not change the design of the ready-made models and put a red heart on the classic Chuck Taylor.
Sneakers in this line are reissued by brands every year, and there is always a demand for them.